Integrating your emergency notifications with any and every communication channel possible is paramount. Digital signage is a common technology found on college and corporate campuses, and should be utilized during emergencies to not only be sure those already registered to receive text messages and emails are informed, but to also inform all visitors and those who are not registered.
It’s a fact of life in 2017 that cyber threats are everywhere. We know that we need to set strong passwords on our email, encrypt connections to our banking, healthcare, wifi, and even lockdown our social media accounts.
So, why should your emergency notification system (ENS) be any different?
A breach of your email or social media could be embarrassing.
A breach of your bank account could be inconvenient and very costly.
A breach of your emergency notification system could be even worse. It could reduce confidence in real alerts or even put your community in real-world danger by causing a panic.
What can you do to help ensure that a hacker doesn’t compromise your ENS?
As humans, it is common for us to get set in our ways. Change is never perceived as easy, and as Stan Goldberg said in Psychology Today, “being is easier than becoming”. But in the overlap of technology advancements with organizational safety initiatives, the obligation to move forward to provide better ways to save lives and keep our people informed during an emergency is alive and well. Although we can be resistant at times, we must make continuous changes to stay with the times and improve.
When an emergency strikes, emotions are high and sometimes you may not remember what to do or say. Without having proper preparations in place ahead of time, risk increases and you are exposed to a possible decreased success rate in regards to proper emergency response.
The same sentiment echos when considering what to do during an emergency. What should you do during the most important minute and the following first moments of an emergency?
Proper planning and preparation before an incident ensures a concise response that helps manage the adrenaline and stress that inevitably accompany an emergency.
This is the most important part of the Critical Communications Cycle.
Communicating with the masses has been a fundamental challenge humans have grappled with since the dawn of existence. As time progressed, the ingenuity of man yielded advancements in the ability to communicate with his tribes, villages, and communities. From the smoke signal to mass emergency notification systems, this evolution has produced infinite capabilities to communicate almost instantly with the masses—regardless of where they are.