Emergencies can happen anywhere and at any time. Organizations work hard to prepare, plan, and test for emergency scenarios well in advance of one happening. This preparation ensures that when an emergency situation does occur, your emergency notification and response teams are ready to take on the task at hand - getting everyone to safety.
Proper disaster and crisis preparedness is about much more than giving your organization and emergency officials the tools they need. To be truly effective at preventing and responding to a crisis situation, all organizations must create emergency protocols, procedures, and notifications and work to explain them consistently and carefully to their constituents. Additionally, officials must be sure that they have the right crisis communications systems in place to facilitate automatic communication to help, employers, school administrators, and other decision-makers share crucial information with the larger community about the unfolding event.
Regardless of what industry you’re in - education, healthcare, manufacturing, government, corporate enterprise, or hospitality - communicating effectively with busy staff and employees can always be a challenge. The stakes increase when an unexpected emergency situation occurs. In today’s society, people expect to be notified and to be provided guidance on what they should and shouldn’t do when these emergency situations transpire. In any business, of course, exceeding your people’s expectations is paramount.
It’s been just a few short months since customers began using Omnilert 6 for their critical communications, and in the last few weeks hundreds of organizations have been moved to the new platform. Omnilert’s Customer Success team have been working daily to share our experiences with the improved suite of tools. It’s exciting seeing organizations embrace the new capabilities that come with the new platform release.
The answer is yes. Every organization is required to have a crisis communications & action plan. The first minute of an emergency is the most important. There is no second chance to get the first minute right. That is why it is essential to plan and prepare in advance and be ready to execute your communications plan for any and all emergency situations.