No business is immune to disaster. Weather events, workplace violence, fires - these types of emergencies can affect any type of business at any time, without warning. It is enough to keep an operations manager or an executive up at night, worrying about what could go wrong.
Many organizations have implemented an emergency notification system to notify their people and have an emergency action plan. Although this plan is helpful to an organization’s internal team, what about direction for those receiving the alert?
Just sending an alert via text message or email to your people is not enough.
Integrating your emergency notifications with any and every communication channel possible is paramount. Digital signage is a common technology found on college and corporate campuses, and should be utilized during emergencies to not only be sure those already registered to receive text messages and emails are informed, but to also inform all visitors and those who are not registered.
Today, the ways to notify your people are practically endless. They are registered to receive text messages and/or emails. And, whether implemented or not, they have the capability of receiving those same notifications as they are sitting in front of a computer that displays an emergency message, while walking down a hall hearing it via a PA system, or by seeing a digital sign broadcasting information. As a result, your people have multiple ways of staying informed about what is going on and can remain off property if directed.
But what about your visitors and/or those not registered to receive alerts?
By Marc Burdiss CEM, MEP, M.Ed, Northern Arizona University
When was the last time you exercised your mass notification system? Six months ago? A year? If you are like most, you can point to the day and time, and maybe even produce a brief After Action Report (AAR) from the event and confidently check that box completed. That’s great, but probably not enough, and you are probably not using all the exercise approaches you should be trying. Let me explain...